Medical Industry Marketing Services & Clients

Medical Services Industry Marketing
for Small Businesses...

DirectionWorks provides medical industry marketing services which includes those occupied in providing medical, surgical, dental and other health services as well as their offices, clinics, hospitals, nursing and home care facilities, organizations and allied services throughout the Southeastern United States.

Hiring a professional marketing agency like DirectionWorks means you want to display the business style and level of professionalism which will gain you the respect of patients seeking your services. The location of your facility or office will probably play the biggest big role in helping you choose the types of marketing techniques to bring opportunities your way. DirectionWorks' goal is to present our clients in a way that presents and positions them as top of their field professionals.

Our services for medical industry marketing include:

• Logo and Stationery Design,
• Business Card Design,
• Websites,
• Brochures and Portfolio Development,
• Advertisement Placement Consulting,
• Article and Blog Writing,
• Presentation Design
• and More.

Below Are a Few Questions Our New Clients Ask Us about Medical Industry Marketing:

• Are people and companies really looking on the internet for medical services instead of the yellow pages?
• My medical services are limited to a geographic service area; can marketing on the internet be more specific to a town, county or region?
• Do you have clients that are direct competitors to your other clients?
• DirectionWorks clients are small businesses, what does that mean in terms of cost for your marketing services?
• Do you require a contact?
• How affordable is online marketing?

Answers to Questions that New Clients Ask Us about Medical Industry Marketing:

Q: Are people and companies really looking on the internet for medical services instead of the yellow pages?

A: Yes, more than you think! Though not everyone is using the internet to find medical and dental facilities and services, thanks to smart phones more and more of your peers and patients are. The following is an example from last month (March 2011), where search engine leader Google reported there were:

• 135,000 US searches for the term Hospital
• 110,000 US searches for the term Doctor
• 110,000 US searches for like Dental
• 40,000 US searches for Dentist
• 5,400 US searches for Nursing Home
• and a lot more where there are specialties concerned

and that was just for one search engine!

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Q: My medical services are limited to a geographic service area; can marketing on the internet be more specific to a town, county or region?

A: Yes! and without being paid search positioning too. Being geographic specific is all in the professional marketing technique we apply to your website and external referrals as we build. It's our job to make sure we target the specific clients you want and the areas you serve.

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Q: Do you have clients that are direct competitors to your other clients?

A: No, each of our clients will have exclusivity with us from competitors as long as you're an active client with us, no matter your budget level. As a DirectionWorks client you have exclusive marketing advantages over facilities and professionals with the same specialties.

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Q: DirectionWorks clients are small businesses, what does that mean in terms of cost for your marketing services?

A: Affordable, DirectionWorks is a professional marketing firm which focuses on helping small businesses grow through marketing. While our hourly rates are much less than a traditional marketing firm, working with us is a worthwhile investment in your business and in the quality of how your customers perceive your company.

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Q: Do you require a contract?

A: No, we do require clients to communicate with us about your marketing strategy and results on a regular basis, and we ask that you to pay your invoices on time. Otherwise we know if you like what we're doing you will be our client for a very long time.

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Q: How affordable is online marketing?

A: Very affordable, sometimes even free: But they take time and some knowledge of acceptable practices to work effectively for your company. That's why our clients hire us to manage most of their internet marketing tools, some let us get them up and running then manage them. It all depends on how valuable your time is to you.

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Some of Our Current Medical Industry Clients

	Lake Shore Hospital Authority The Lake Shore Hospital Authority oversees maintenance and operation of Shands at Lake Shore. It has responsibility for ensuring that the hospital provides medical care options to the residents of this region and providing assistance to the indigent. - Lake City, Florida View Lake Shore Hospital Authority.com
	Sylvia Rayfield & Associates Sylvia Rayfield & Associates is an international nursing consulting company providing leadership and innovative solutions for nursing education since 1980. They have workshops and courses to designed to help students and faculties pass stressful tests in a creative way that makes it less stressful and complicated. - Pensacola, Florida Visit Sylvia Rayfield.com

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